Did you know that a study conducted by McKinsey revealed that nearly 60-70% of consumers are ready to pay more for sustainable packaging? Several brand packaging companies are coming up with zero-waste packaging solutions to curb the ill effects caused by disposable, non-biodegradable packing supplies. But how does this alternative help the environment and promote sustainability? Zero-waste packaging solutions incorporate
Bubble wraps have been a popular choice for packaging fragile items for the longest time. Their cushioning effect and bubbled layering offer all-round protection. However, they carry harmful ecological effects due to their plastic properties. The discards and scraps do not decompose or recycle and get dumped in landfills. Businesses and brands are shifting to greener, more environment-friendly alternatives to
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